Just one click: Free shipping + 4% TULA wallet cashback on every order. Sign in.
$5 bonus cash back in your TULA wallet with SPF purchase.
$5 bonus cash back in your TULA wallet with SPF purchase.

TULA Wallet Bonus Cash Back

Offer is valid from 04/01/25 at 09:00 AM ET to 4/30/25 at 11:59 PM PST to receive a bonus $5 cash back to your Tula Wallet. Bonus cash back expires in 60 days if not used.  Applies only to orders purchased on TULA.com while supplies last. Limit one bonus per customer. Not valid on, taxes, gift cards, previous orders or recurring Auto Delivery. Details of offer are subject to change without notice. Other conditions may apply.
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic
The Cult Classic

The Cult Classic

purifying face cleanser

The #1 facial cleanser in the US.*
$34
4.7
Rated 4.7 out of 5 stars
5,628 Reviews
Classic Fragrance Free

FREE Gift with orders $75+

Claim your Gold Glow + Get It ($38 value) in cart!

(0 in cart)
Earn 4% cashback in your TULA Wallet
60 day returns

The #1 facial gel cleanser in the US*. One sold every 30 seconds. A cult favorite.

  • Gentle, gel-based formula
  • Purifies while cleansing skin
  • Removes dirt, oil, impurities & makeup
  • Infused with probiotic extracts, turmeric, white tea & blueberry
  • Dermatologist-tested & cruelty-free

Product Details

  • Benefits

    Cleanses

    Removes dirt, impurities & makeup without stripping or overdrying

    Clarifies

    Refreshes skin, leaving it purified & clarified

    Balances

    Helps maintain skin balance with probiotic extracts

    Boosts

    Helps boost skin radiance

    See full benefits

    The Cult Classic Benefits

    • Removes dirt, impurities & makeup without stripping or overdrying
    • Refreshes skin, leaving it purified & clarified
    • Helps maintain skin balance with probiotic extracts
    • Helps boost skin radiance
    • Helps prep your skin for the next product

Benefits

Cleanses

Removes dirt, impurities & makeup without stripping or overdrying

Clarifies

Refreshes skin, leaving it purified & clarified

Balances

Helps maintain skin balance with probiotic extracts

Boosts

Helps boost skin radiance

See full benefits

The Cult Classic Benefits

  • Removes dirt, impurities & makeup without stripping or overdrying
  • Refreshes skin, leaving it purified & clarified
  • Helps maintain skin balance with probiotic extracts
  • Helps boost skin radiance
  • Helps prep your skin for the next product

Five Minute Morning

Getting the most from your skincare should always be this easy.

Tone

Apply with cotton pad, sweeping gently all over face & neck. Use daily after cleansing, AM & PM

Clarifying Tonic

alcohol-free daily toner

4.1
Rated 4.1 out of 5 stars
40 Reviews

from $12

from $12

Treat

Apply 2-3 pumps to clean, damp skin & massge into face & neck. Use daily after toning, AM & PM.

24-7 Ultra Hydration

Triple-Hydra Complex™ day & night serum

4.7
Rated 4.7 out of 5 stars
337 Reviews

$48

$48

New

Moisturize

Apply liberally and evenly to face 15 minutes before sun exposure. Reapply at least every 2 hours.

24-7 Moisture SPF

hydrating day cream with sunscreen broad spectrum SPF 30

4.6
Rated 4.6 out of 5 stars
16 Reviews

$58

$5 bonus cash back ☀️

$58

$5 bonus cash back ☀️

Customer Reviews

4.7
Rated 4.7 out of 5 stars
Based on 5,628 reviews
Total 5 star reviews: 4.8k Total 4 star reviews: 358 Total 3 star reviews: 158 Total 2 star reviews: 118 Total 1 star reviews: 176
92%would recommend this product
Write a Review (Opens in a new window)
5,628 reviews
  • Jacki H.
    Verified Buyer
    I recommend this product
    Age 65+
    Skin Concerns Wrinkles or Fine Lines
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    22 seconds ago
    Love my classic cult

    Best face wash

    Was this helpful?
  • Heather
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    5 Stars

    Love Tula

    Was this helpful?
  • Brittany
    I recommend this product
    Rated 5 out of 5 stars
    2 days ago
    5 Stars

    Its light and gentle but does hard work getting all the makeup and impurities off. My fave!

    Was this helpful?
  • Shayla w.
    Verified Buyer
    I recommend this product
    Age 35-44
    Skin Concerns Dullness/Lack of Glow, Hyperpigmentation/Dark Spots, Sensitivity, Sun Damage
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    6 days ago
    Perfect balance

    This cleanser is amazing. It’s tough enough to remove make up, dirt, and sunscreens, yet gentle enough to where my skin doesn’t feel completely stripped of its natural oils. Highly recommend.

    Was this helpful?
  • Molly O.
    Verified Buyer
    I recommend this product
    Age 25-34
    Skin Concerns Acne/Blemishes, Clogged/Visible Pores, Dullness/Lack of Glow, Sensitivity
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    1 week ago
    Love this moisturizer!

    This moisturizer is the best!

    Was this helpful?

FAQ

Headshot of Dr Roshini Raj

Whether I’m using it in the morning after the gym or at the end of a long day of surgeries, my skin always feels clean without feeling stripped.

- Dr. Roshini Raj, TULA Founder