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TULA FIlter Primer blurring & moisturizing primer on a transparent background
model before & after
TULA filter primer laying uncapped on a beige background
TULA Filter Primer product swatch with benefits: provides sheer coverage & a lit-from-within glow, blurs the look of fine lines of & pores, instantly smooths skin
Shot of 4 models wearing different shades of Filter Primer
model smiling looking away from camera
TULA Filter Primer Clinical Results - 96% agreed their foundation goes on smoother / more evenly* 90% agreed skin looks brighter/illumianted* 90% agreed skin feels more nourished *self-assesment on 122 subjects after 1 use
TULA Filter Primer formulated with S6pro complex, rosemary & camomile, licorice
TULA FIlter Primer blurring & moisturizing primer on a transparent background
TULA FIlter Primer blurring & moisturizing primer on a transparent background
model before & after
TULA filter primer laying uncapped on a beige background
TULA Filter Primer product swatch with benefits: provides sheer coverage & a lit-from-within glow, blurs the look of fine lines of & pores, instantly smooths skin
Shot of 4 models wearing different shades of Filter Primer
model smiling looking away from camera
TULA Filter Primer Clinical Results - 96% agreed their foundation goes on smoother / more evenly* 90% agreed skin looks brighter/illumianted* 90% agreed skin feels more nourished *self-assesment on 122 subjects after 1 use
TULA Filter Primer formulated with S6pro complex, rosemary & camomile, licorice
TULA FIlter Primer blurring & moisturizing primer on a transparent background

Filter Primer

tinted blurring primer

A skin-loving tinted primer that hydrates & blurs - delivering the perfect “filter-like” finish.

$38
4.7
Rated 4.7 out of 5 stars
855 Reviews
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Like your favorite filter, IRL. A tinted skin enhancer, hydrator & skin-blurring primer, all in 1.

  • Lightweight formula instantly smooths & blurs the look of pores & lines
  • Provides sheer coverage & a lit-from-within glow
  • Infused with probiotic extracts & licorice
  • Helps even out the look of skin over time
  • Non-comedogenic, won’t clog pores
  • Dermatologist-tested

Use as a makeup primer or wear it solo for that your-skin-but-better look. However you wear it, this tinted skin-blurring primer brings your skin’s best side forward.

Product Details

  • Benefits

    Sheer Coverage

    Provides sheer coverage & a lit-from-within glow

    Blurs

    Blurs the look of pores & fine lines.

    Smooths

    Instantly smooths skin.

    Hydrates

    Hydrates skin

    see full benefits

    Filter Primer Benefits

    • Provides sheer coverage & a lit-from-within glow
    • Blurs the look of pores & fine lines
    • Instantly smooths skin
    • Hydrates skin
    • Primes skin for makeup
    • Helps even out the look of skin over time
    model holding a bottle of the cult classic cleanser

Complete Your No Makeup Makeup Routine

Cleanse

Apply a dime-sized amount, massage only wet skin & rinse with warm water. Use daily, AM & PM

The Cult Classic

purifying face cleanser

4.7
Rated 4.7 out of 5 stars
5,724 Reviews

from $14

from $14

Treat

Apply 2-3 drops to clean skin. Massage into face & neck. Use daily after toning, AM & PM. Follow with SPF in the AM.

Brightening Treatment Drops

triple vitamin c serum

4.4
Rated 4.4 out of 5 stars
1,151 Reviews

$58

$58

Moisturize

Apply liberally and evenly to face 15 minutes before sun exposure. Reapply at least every 2 hours.

24-7 Moisture SPF

hydrating day cream with sunscreen broad spectrum SPF 30

4.4
Rated 4.4 out of 5 stars
65 Reviews

$58

$58

Customer Reviews

4.7
Rated 4.7 out of 5 stars
Based on 855 reviews
Total 5 star reviews: 696 Total 4 star reviews: 82 Total 3 star reviews: 42 Total 2 star reviews: 14 Total 1 star reviews: 21
91%would recommend this product
Write a Review (Opens in a new window)
855 reviews
  • Jennifer J.
    Verified Buyer
    I recommend this product
    Age 35-44
    Skin Concerns Hyperpigmentation/Dark Spots, Wrinkles or Fine Lines, Dullness/Lack of Glow, Redness
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    4 hours ago
    Great filter primer!

    This filter primer is great for multipurpose use. Great for those no makeup look days to even out the skin tone or underneath your foundation or skintint to add an extra filter like look to your skin. I use it quite often and it plays very well with my skincare and other makeup products ✨️ 10/10!

    Was this helpful?
  • Kelly H.
    Verified Buyer
    I recommend this product
    Age 55-64
    Skin Concerns Dark Circles or Puffiness Under Eyes, Wrinkles or Fine Lines
    Skin Type Balanced
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    4 hours ago
    Love!

    I love this tinted primer. Not only is it good for your skin but I use it as makeup. Works great!

    Was this helpful?
  • Krista
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    5 Stars

    Love this primer works so well.

    Was this helpful?
  • Nicole F.
    Verified Reviewer
    I recommend this product
    Age 35-44
    Skin Concerns Dark Circles or Puffiness Under Eyes, Redness
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    6 days ago
    Made for Zoom

    I’ll be honest - I purchased this as part of a set. Put it on the first time, looked in the mirror, and thought “eh doesn’t seem to do much, pretty translucent like most primers” but then I went about my day, which means a lot of Zoom meetings with my camera on, and noticed that in the camera view, this new step in my skincare routine totally evens me out. With this primer, I look fresh and prepared and ready to be on camera, without the feel or work of having makeup on. I have worn it every work day since.

    Was this helpful?
  • LOLA P.
    Verified Buyer
    I recommend this product
    Age 65+
    Skin Concerns Wrinkles or Fine Lines, Loss of Firmness and Elasticity, Dullness/Lack of Glow
    Skin Type Combination
    Skin Tone Medium
    Rated 5 out of 5 stars
    1 month ago
    Best filter primer ever!

    I love this product! I use it as makeup most days. The coverage is light so it doesn’t “float”. Into my wrinkles.

    The only thing to make it better would be to add spf30 to it.

    Was this helpful?
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