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Limited time: Free Body Moisturizer with $100+ order
Limited time: Free Body Moisturizer with $100+ order
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer
Filter Primer

Filter Primer

tinted blurring primer

A tinted skin enhancer, hydrator & skin-blurring all-in-1 primer.
$38
4.5
Rated 4.5 out of 5 stars
2,011 Reviews

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Like your favorite filter, IRL. A tinted skin enhancer, hydrator & skin-blurring primer, all in 1.

  • Lightweight formula instantly smooths & blurs the look of pores & lines
  • Provides sheer coverage & a lit-from-within glow
  • Can be used as a makeup primer or on its own for a no-makeup look
  • Infused with probiotic extracts & licorice
  • Helps even out the look of skin over time
  • Non-comedogenic & won’t clog pores
  • Dermatologist-tested

Product Details

  • Benefits

    Sheer Coverage

    Provides sheer coverage & a lit-from-within glow

    Blurs

    Blurs the look of pores & fine lines.

    Smooths

    Instantly smooths skin.

    Hydrates

    Hydrates skin

    see full benefits

    Filter Primer Benefits

    • Provides sheer coverage & a lit-from-within glow
    • Blurs the look of pores & fine lines
    • Instantly smooths skin
    • Hydrates skin
    • Primes skin for makeup
    • Helps even out the look of skin over time

Benefits

Sheer Coverage

Provides sheer coverage & a lit-from-within glow

Blurs

Blurs the look of pores & fine lines.

Smooths

Instantly smooths skin.

Hydrates

Hydrates skin

see full benefits

Filter Primer Benefits

  • Provides sheer coverage & a lit-from-within glow
  • Blurs the look of pores & fine lines
  • Instantly smooths skin
  • Hydrates skin
  • Primes skin for makeup
  • Helps even out the look of skin over time

Complete Your No Makeup Makeup Routine

Cleanse

Apply a dime-sized amount, massage only wet skin & rinse with warm water. Use daily, AM & PM

The Cult Classic

purifying face cleanser

4.7
Rated 4.7 out of 5 stars
5,634 Reviews

from $14

from $14

Treat

Apply 2-3 drops to clean skin. Massage into face & neck. Use daily after toning, AM & PM. Follow with SPF in the AM.

Brightening Treatment Drops

triple vitamin c serum

4.4
Rated 4.4 out of 5 stars
1,126 Reviews

$58

$58

New

Moisturize

Apply liberally and evenly to face 15 minutes before sun exposure. Reapply at least every 2 hours.

24-7 Moisture SPF

hydrating day cream with sunscreen broad spectrum SPF 30

4.3
Rated 4.3 out of 5 stars
20 Reviews

$58

$5 bonus cash back ☀️

$58

$5 bonus cash back ☀️

Customer Reviews

4.5
Rated 4.5 out of 5 stars
Based on 2,011 reviews
Total 5 star reviews: 1.5k Total 4 star reviews: 214 Total 3 star reviews: 108 Total 2 star reviews: 56 Total 1 star reviews: 85
88%would recommend these products
Write a Review (Opens in a new window)
2,011 reviews
  • Anne S.
    Verified Buyer
    Reviewing
    Filter Primer
    I recommend this product
    Age 45-54
    Skin Concerns Dullness/Lack of Glow, Hyperpigmentation/Dark Spots, Sun Damage
    Skin Type Combination
    Skin Tone Medium
    Rated 5 out of 5 stars
    5 minutes ago
    Amazing

    I love this product. It does make pore appear smaller and gives a nice make up free finish

    Was this helpful?
  • Jacque B.
    Verified Buyer
    Reviewing
    Filter Primer
    I recommend this product
    Rated 5 out of 5 stars
    3 days ago
    I don't feel ready to face the day without this!

    I love the filter primer. It provides a glow and bit of color to my face that makes a big difference.

    I can't imagine what I'd use that would be better.

    Was this helpful?
  • Michelle B.
    Verified Buyer
    Reviewing
    Filter Primer
    I recommend this product
    Age 55-64
    Skin Concerns Dullness/Lack of Glow, Redness, Loss of Firmness and Elasticity, Wrinkles or Fine Lines
    Skin Type Combination
    Skin Tone Fair/Light
    Recommendation Yes
    Rated 5 out of 5 stars
    6 days ago
    Filter

    Love it

    Was this helpful?
  • TERESE O.
    Verified Buyer
    Reviewing
    Filter Primer
    I recommend this product
    Age 55-64
    Skin Concerns Wrinkles or Fine Lines, Loss of Firmness and Elasticity, Dullness/Lack of Glow, Sun Damage, Dark Circles or Puffiness Under Eyes
    Skin Type Dry
    Skin Tone Medium
    Recommendation Yes
    Rated 5 out of 5 stars
    1 week ago
    Natural look

    If you want a natural look, you’ll love this product.

    I wear it without additional foundation. I can’t describe it. My skin looks better, but without looking like I have anything on it. And it isn’t drying.

    Was this helpful?
  • Carissa C.
    Verified Buyer
    Reviewing
    Filter Primer
    I recommend this product
    Age 35-44
    Skin Type Combination
    Skin Tone Medium
    Recommendation Yes
    Rated 5 out of 5 stars
    1 week ago
    Amazing

    Leaves skin looking glowy and lasts all day

    Was this helpful?

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